arts marketing
Liverpool Powerhouse launches new identity for Western Sydney arts
Rebrand of Casula Performing Arts Centre to Liverpool Powerhouse signals a new cultural vision for the region.
What can arts organisations do if their audiences abandon Facebook and Instagram?
With the foundations of established social media platforms becoming unstable, what can arts marketers do to keep reaching their audiences?
How do I market my workshop for success?
Ten ways to market your creative workshop, and increase your cash flow.
10 ways to improve the situation for arts marketers
Arts marketers are facing an uphill battle with dwindling resources and support, but here are some tips that will make…
Is the secret of arts marketing really to 'know thyself'?
A recent international study into arts marketing practices casts light on how an organisation’s core values play a part in…
7 marketing tips to convert interest into action
Need more cut-through when promoting your arts festival, exhibition or arts event? We’ve pulled together a savvy tips list to…
What do you do with bad reviews? Celebrate them!
Instead of ignoring their worst reviews on TripAdvisor, Mona plastered them on billboards in order to generate further interest in…