Audience Development

Ten Reasons for Optimism
The upbeat theme of optimism brought 250 international museum professionals to Sydney this week for the Communicating the Museum conference.…

Regional festivals: community is key in an increasingly crowded market
From Castlemaine to Tennant Creek, regional arts festivals are flourishing, and maintaining a community focus is paramount to their success.

Not the audience of the future: the audience of now
Theatre companies love the sales from student audiences but are often unprepared for an interactive, digitally savvy audience.

Heritage uploaded
Open houses, period drama and app access are opening new doors for heritage architecture.

How to get audiences to download your podcast
More people are listening to podcasts than ever before, but how do you cut through the noise to get your…

How to create a great arts website
Your web site is your face to the world. Most people, when they hear about you, will immediately go to…

How to play the numbers game
Quantifying your impact can boost your arts organisation but you need to know what you are doing.

Finding theatre’s new audience
Australian theatre makers are challenging the status quo by rethinking the role of their audiences.

Breakfast for the star in you
Part-athlete, part-artist, performers place enormous demands on their bodies so physical training and good nutrition need to be on the…

Give the audience what they don’t want
Brian Ritchie, Violent Femmes bassist and curator of MONA FOMA, gave this keynote address at the recent Regional Arts Australia…