Why storytelling is the essential skill for culture-makers

Accountability is driving galleries and museums to become more aware that storytelling is at the heart of everything they do.
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image via pexel.com

As humans we are hardwired to find meaning, that is to understand our place within the bigger story. This connection museums and galleries have been doing well for decades. But in recent years the search for meaning has been recast as the search for story. Simply, storytelling is hot.

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Gina Fairley is ArtsHub's Senior Contributor, after 12 years in the role as National Visual Arts Editor. She has worked for extended periods in America and Southeast Asia, as gallerist, arts administrator and regional contributing editor for a number of magazines, including Hong Kong based Asian Art News and World Sculpture News. She is an Art Tour leader for the AGNSW Members, and lectures regularly on the state of the arts. She is based in Mittagong, regional NSW. Instagram: fairleygina