Melbourne International Comedy Festival attracts some 600,000 audience members annually, making a significant contribution to the State economy. Image: Facebook.
Conducted by leading consultancy firm KPMG, the report, Economic Impact of the Victorian Arts and Cultural Sector, has revealed that in 2010-11 the Victorian arts and cultural sector collectively added direct value to the economy of $6.1 billion and employed the equivalent of 68,000 full time workers.
