The future of audience research

While data scientists and data visualisation may be the future of analysing research, the skill remains in talking to people.
[This is archived content and may not display in the originally intended format.]

Image Idiosyncratic Fashionista blogspot

This month’s SAMAG discussion on the future of audience research started with a little research of its own. The attending audiences of arts professionals was asked what they thought was the hardest challenge when facing an audience research project – funding it, designing it or applying it?

Unlock Padlock Icon

Unlock this content?

Access this content and more

Gina Fairley is ArtsHub's Senior Contributor, after 12 years in the role as National Visual Arts Editor. She has worked for extended periods in America and Southeast Asia, as gallerist, arts administrator and regional contributing editor for a number of magazines, including Hong Kong based Asian Art News and World Sculpture News. She is an Art Tour leader for the AGNSW Members, and lectures regularly on the state of the arts. She is based in Mittagong, regional NSW. Instagram: fairleygina