China market looms large for classical sector

The Sydney Symphony’s forthcoming tour to China reinforces the nation’s value as a growing market for classical music.

Image via Wikipedia.

‘I think China is the most exciting market for the next 20 years for classical music,’ Sydney Symphony Orchestra (SSO) Managing Director Rory Jeffes told ArtsHub this week.

His comment was made shortly after the SSO announced a new tour to China in June and July this year, the company’s third such tour since 2009, to be led by Chief Conductor David Robertson. 

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Richard Watts is ArtsHub's National Performing Arts Editor; he also presents the weekly program SmartArts on Three Triple R FM, and serves as the Chair of La Mama Theatre's volunteer Committee of Management. Richard is a life member of the Melbourne Queer Film Festival, and was awarded the status of Melbourne Fringe Living Legend in 2017. In 2020 he was awarded the Sidney Myer Performing Arts Awards' Facilitator's Prize. Most recently, Richard was presented with a Lifetime Achievement Award by the Green Room Awards Association in June 2021. Follow him on Twitter: @richardthewatts