Search Results
Young creatives are better off
New research reveals design and creative workers are more positive about their careers – even if they do have a…
Arts organisations behind the times in marketing
A study of UK arts businesses shows most are failing to take advantage of modern technology to market their businesses…
How to generate return audiences
Lost audiences cost five times more to re-engage than it costs to retain them so get retention right.
Why community radio is essential to the arts
With a flourishing network of stations and dedicated listeners hungry for local arts and culture, community radio is a key…
Top 3 mistakes arts organisations make in marketing
Despite decades of investment in audience development and the current enthusiasm for all things data, arts organisations still aren’t getting…
Capturing the cultural tourism dollar
We look at the ingredients required to help cultural tourism thrive in regional cities.
Infographic: value of Victoria's cultural industries
ArtsHub's infographic presents the value of Victoria's creative industries as the State creates a new strategic plan.
The winners and losers marketplace
An increasing number of designers are working without pay, pinning their hopes on prize money to bankroll their work.
The essential skills of a great designer
Lighting, set and costume designers from around the country share insights into their craft.
Don't love me, Tinder, just come to my show
Artists and performers are using guerrilla marketing tactics to find audiences among those searching for love on online dating platforms…
