Your static business model is dead

With technology transforming business models at an alarming rate, agility is the key to organisational success.
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The premise of the recent Remix Summit in Sydney was to create an intersection between cultural entrepreneurship and technology. Some of the key words that kept being thrown up were storytelling, participation and disruption. These are great ideals but how do they translate into structures that allow arts organisations to build audiences and fund their work?

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Gina Fairley is ArtsHub's Senior Contributor, after 12 years in the role as National Visual Arts Editor. She has worked for extended periods in America and Southeast Asia, as gallerist, arts administrator and regional contributing editor for a number of magazines, including Hong Kong based Asian Art News and World Sculpture News. She is an Art Tour leader for the AGNSW Members, and lectures regularly on the state of the arts. She is based in Mittagong, regional NSW. Instagram: fairleygina