In an ideal world, artists could devote themselves full-time to their creative work and receive adequate compensation. However, in today’s economy, especially within the arts and cultural sectors, portfolio careers are becoming increasingly the norm. Visual artists are running workshops and selling prints. Actors are voiceover artists by day, baristas by morning and independent producers by night. Writers are juggling freelance gigs, sub-editing contracts and self-published projects.
In other words, creatives are no longer just wearing many hats; they’re running whole hat factories. Whether by choice or necessity, portfolio careers require strategy, stamina and clarity of purpose. So, how do you decide when to take on more work, drop a project or pivot towards a new career focus entirely?
