Audit your copyright assets for dollars

Copyright is not a simply case of protection; by strategically planning and auditing their copyright organisations can monetise those assets.
[This is archived content and may not display in the originally intended format.]

Photo Nick Karvounis; Image CC via unsplash

We have all heard the conversations and tips for protecting your copyright, but what about planning for your copyright’s monetisation?

For most of us, copyright is largely not a line item in our organisational strategic plans, but James Cheatly of the Australian Copyright Council (ACC) reminds: ‘It is not just about thinking what is valuable now, but what might be valuable in the future, as copyright lasts for a very, very long time.’

Unlock Padlock Icon

Unlock this content?

Access this content and more

Gina Fairley is ArtsHub's Senior Contributor, after 12 years in the role as National Visual Arts Editor. She has worked for extended periods in America and Southeast Asia, as gallerist, arts administrator and regional contributing editor for a number of magazines, including Hong Kong based Asian Art News and World Sculpture News. She is an Art Tour leader for the AGNSW Members, and lectures regularly on the state of the arts. She is based in Mittagong, regional NSW. Instagram: fairleygina