So, so much to compete with! Are you feeling overwhelmed – doing all the work you are told you should be doing, but feeling you are getting nowhere? These quick tips should help you find some cut-through.
Some questions to ask yourself before you publish include: Who are my key audiences? What platform/s will I share content on? How much time will I need to commit to this to drive it forward? Do I need to invest in any resources? And do I have a goal?
Gina Fairley is ArtsHub's Senior Contributor, after 12 years in the role as National Visual Arts Editor. She has worked for extended periods in America and Southeast Asia, as gallerist, arts administrator and regional contributing editor for a number of magazines, including Hong Kong based Asian Art News and World Sculpture News. She is an Art Tour leader for the AGNSW Members, and lectures regularly on the state of the arts. She is based in Mittagong, regional NSW.
Instagram: fairleygina