Why people choose arts experiences (the wombat's a clue) Print Email Email to a friend Your email Your name Friend's email Friend's name Verification Please prove your humanity Go on prove it :) Close Related Articles How big data targets new audiences (locked) Data – what it is, and how to use it – was the buzzword du jour at this year’s PAC conference. Fun palace or community hub: What is an arts centre? (locked) The multi-purpose nature of art centres means they can redefine the role of art in society. Finding new audiences starts with centring the margins (locked) Revolutionary change was the theme of Bryan Joseph Lee’s keynote at Performing Arts Connections Australia’s conference this week. Arts criticism of disabled artists needs to get smarter (locked) Artists with disability believe it is their right to be reviewed in the same way as abled artists; that the narrative should come from the quality of their work, not their disability. (Premium content) Premium content Ann Tonks Friday 29 April, 2016 Animal insights can help clarify what your audience is looking for and how they see you. This content is only available to members of ArtsHub Join Now for instant access! A subscription to ArtsHub will enable you to: Access the most comprehensive jobs board for the arts sector, with hundreds of positions posted weekly Keep up to date with the latest industry news Access thousands of members-only features, articles and guides Be in the know with upcoming events and exhibitions added daily Learn how and where to get grants, with the most extensive grant finder ... and much, much more. Join Now and join the Australian arts community today Image: Craig Kirkwood via Flickr Member login Email address Password Forgot password? About the author Ann Tonks is an experienced cultural manager and teacher who has worked in the creative industries for over 30 years. She was General Manager of the MTC from 1994 to 2012 and is the author of The A to Z of Arts Management available from Tilde University Press.