Seven Deadly Sins of Social Media for Artists

There are a wealth of opportunities when it comes to growing your social media accounts, but what are the absolute dos and don'ts?

In the past decade, social media has opened up a wealth of opportunities for artists. Whether you’re growing an audience for your visual art, streaming your dance performances or showcasing your latest short film, social media can bring not only New Zealand but the entire world to your digital doorstep. 

And thanks to sharing via social media, there’s also the opportunity to go viral. One great example of this is Loading Docs’ short The Coffin Club, (directed by Briar March and produced by Kim Harrop) which gained 7.1M views via Upworthy and also received coverage via outlets like National Geographic and The Cut.

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The Big Idea
About the Author
The Big Idea | Te Aria Nui is New Zealand’s online hub for creative people. Our aim is to support talented, innovative individuals and organisations, back the creative industries and advocate for creativity as an essential ingredient in the cultural and economic wealth of New Zealand. The Big Idea provides resources for the whole creative sector, including those seeking to turn their ‘big ideas’ into viable projects, careers and businesses. We are the go-to destination for work opportunities, event listings, arts stories and creative inspiration. The Big Idea is a not-for-profit trust started in 2001 and is New Zealand’s longest running creative sector website.