The winners and losers marketplace

An increasing number of designers are working without pay, pinning their hopes on prize money to bankroll their work.
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Image via ​Fig Creative

The booming online competition model is creating a buyers’ market, expanding demand but also destroying client relationships and decreasing returns.

Platforms like DesignCrowd and 99 Designs make it easier way for clients to acquire designs and provide pathways for designers to secure commissions.

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Naima Morelli
About the Author
Naima Morelli is an arts writer with a particular interest in contemporary art from the Asia Pacific region and the emerging art systems. She is a regular contributor to CoBo Social, Culture360 and Middle East Monitor, among others, and the author of a book about contemporary art in Indonesia.
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