The art of the manifesto

A manifesto can act as the succinct expression of the values underpinning your practice or organisation.
Multi-coloured car as artwork in museum on top of red and white striped floor.

Manifesto: the word is immediately redolent of revolutionaries and ideologues, of breaking down the barriers and challenging the status quo. A strongly worded manifesto can be a striking catalyst for change, a clarion call to action, and a rallying point for troops and allies, employees and supporters. A manifesto can also be something to live by, such as Leo Tolstoy’s brilliant (and still relevant) Rules for Life from 1847 – although you may wish to disregard the one about visiting brothels twice a month.

Gilbert and George published The Laws of Sculptors in 1969. Seemingly at odds with their over-arching “art for all” mantra, the Laws say sculptors should ‘make the world believe in you and to pay heavily for this privilege’.

Unlock Padlock Icon

Unlock this content?

Access this content and more

Dr Diana Carroll is a writer, speaker, and reviewer currently based in Adelaide and London. Her work has been published in newspapers and magazines including The Sydney Morning Herald, The Australian, Woman's Day and B&T. Writing about the arts is one of her great passions.