Marketing Manager

The Australian Ballet School is looking for a Marketing Manager who can translate strategic direction into high-quality marketing delivery.

Full Time | Southbank

$85-$95,000 plus super

At the Australian Ballet School, we train dancers for the world stage. Behind that is a brand, a story and a standard – and that’s where you come in.

We’re looking for a Marketing Manager who can take strategic direction and translate it into high-quality marketing delivery across campaigns, digital channels and communications.

This is a hands-on role, focused on execution and accountability – working within a small, highly collaborative team of two, partnering closely with the Head of Marketing & Communications to deliver across the full marketing function. The position has no direct people management responsibilities and requires a willingness to operate across a broad scope of work, maintaining a high standard of output and ensuring activity is well considered and effective.

The role:

You will lead marketing delivery across campaigns, digital channels and communications, ensuring activity is aligned to organisational priorities and deliver results.

• Own and deliver integrated marketing campaigns that support enrolments, performances and brand visibility, while building audience engagement
• Translate strategic priorities into clear campaign plans and oversee delivery across relevant channels
• Drive website performance and user experience through ongoing content updates and optimisation
• Manage digital channels, using data and audience insight to improve effectiveness
• Develop high-quality content and coordinate production with creative partners
• Deliver targeted communications to key audiences, including prospective families, students, alumni and partners
• Manage email marketing activity, including segmentation and performance optimisation
• Brief and oversee external agencies and suppliers to ensure work is delivered to a high standard
• Track performance across campaigns and channels, providing clear reporting to inform decisions
• Identify opportunities to improve engagement and overall marketing effectiveness

What you’ll bring:

• Proven experience delivering end-to-end marketing campaigns, from planning through to execution and evaluation
• Strong capability across digital marketing, website management (CMS) and analytics tools (e.g. Google Analytics)
• Demonstrated ability to develop or commission high-quality, brand-aligned content
• Experience managing external suppliers and stakeholders to deliver high-quality work
• Confidence working across multiple channels and priorities, with strong attention to detail
• Strong understanding of audience engagement, segmentation and communication effectiveness
• Ability to interpret data and turn insights into practical improvements
• Tertiary qualification in Marketing, Communications or related discipline, or equivalent experience
• Experience working within arts, education or not-for-profit environments will be well regarded
• Familiarity with CRM systems, marketing automation, SEO or paid digital campaigns will be viewed favourably

How you work:

• You take ownership of your work and deliver to a consistently high standard
• You turn strategic direction into clear actions and follow through to completion
• You manage competing priorities effectively and stay responsive when needs shift
• You communicate clearly and adapt your approach to different audiences
• You use judgment and initiative to keep work moving
• You look for ways to improve processes and strengthen outcomes

Why you’ll love it:

• You’ll be part of a purpose-driven organisation at the intersection of arts and education
• You’ll have genuine ownership in a role with variety, autonomy, and visibility.
• Your work will support performances, student pathways and audience connection
• You’ll work with engaged stakeholders and creative partners
• You’ll have the opportunity to build your capability across campaigns, digital and content

Requirements

• Working with Children Check (or willingness to obtain)
• National Police Check
• Flexibility for occasional after-hours work aligned to events and performances

How to Apply:

If you’re looking for a role where you can make a visible contribution and deliver work to a high standard, we’d love to hear from you.

Please submit your CV and a brief cover letter outlining your interest in the role to [email protected] using the subject line:  The Australian Ballet School – Marketing Manager.

Applicants are also encouraged to include a short video explaining why they are a strong fit for the position.

Our Talent Partner, Nicole McConville of EQ People, will manage all applications with care and ensure every candidate receives a response.

For further information or to request a copy of the Position Description, please contact Nicole via [email protected].

Applications close: 20th May 2026