Seminar: How to Launch Your Book with Sunil Badami

You’ve spent months, even years, writing your book and it’s finally being published. Now, how will you introduce it to the world?

For many authors, a book launch is the culmination of years of dreams and effort, where they can finally hold their book in their hands and talk about it with readers. But what’s the best way to launch your book, and how do you ensure investing in a launch event is worthwhile?

Sunil Badami is a writer, academic, broadcaster, and the former Events Manager at iconic Sydney bookshop Gleebooks, where he managed and hosted up to 300 book launches a year, featuring some of Australia’s best-known writers, debut novelists and self-published authors.

In this engaging two-hour seminar, Sunil will share insider tips on how you can plan a successful launch, with the most sales and least stress.

Whether you’re seeking inspiration for how to approach your next book launch, or you’re in the throes of event planning, this session will give you the tips and secrets to ensure your launch event isn’t just a successful sales event but a joyous celebration of your achievement.

Expected Learning Outcomes

In this workshop, participants will:

1. What should be on your book launch ‘to do’ list.
2. How to work with a bookseller or other venue to prepare for the event.
3. How to promote the event to increase guest attendance.
4. How to amplify book sales and network at the event.
5. How to minimise stress and avoid mistakes when planning and staging your book launch.