In 2023 the Adelaide Festival Centre celebrated its 50th anniversary, but longevity is not it’s only achievement. The Centre welcomed over one million attendees last year and generated more than $164 million for South Australia.
To put this number into perspective, major and regional events in South Australia generates over $392 million in tourism expenditure collectively each year, meaning the Adelaide Festival Centre is responsible for an impressive 41.8% chunk of that economic value.