So, so much to compete with! Are you feeling overwhelmed – doing all the work you are told you should be doing, but feeling you are getting nowhere? These quick tips should help you find some cut-through.
You can no longer just generate content, hit publish and expect crowds and follows. You need to be strategic to be effective.
Here are a few tips on how to stop the scroll and get genuine engagement:
Gina Fairley is ArtsHub's Senior Contributor, after 12 years in the role as National Visual Arts Editor. She has worked for extended periods in America and Southeast Asia, as gallerist, arts administrator and regional contributing editor for a number of magazines, including Hong Kong based Asian Art News and World Sculpture News. She is an Art Tour leader for the AGNSW Members, and lectures regularly on the state of the arts. She is based in Mittagong, regional NSW.
Instagram: fairleygina
