Marketing Content Producer

The Australian National Maritime Museum is seeking a creative Marketing Content Producer to join the Brand and Marketing team.

Full-time, Non-Ongoing, APS5 position  

$84,228 – $91,809 per annum plus 15.4% superannuation  

Australia’s leading museum located waterside in beautiful Darling Harbour

The Australian National Maritime Museum is seeking a creative Marketing Content Producer with strong experience creating video, photography and written content for digital platforms to join the Brand and Marketing team in this non-ongoing full-time position for 12 months.

About the Australian National Maritime MuseumAs one of Sydney’s most visited museums, the Australian National Maritime Museum shares our national maritime story across Australia and the world, online, onsite and through research, presentations and travelling exhibitions, and provides must-visit museum experiences that delight and inspire. 

We connect our visitors with the oceans and waterways that are the heartbeat of who we are. From deep time to modern Australian and beyond, we explore our past, our present and future as an island nation shaped by sea, offering a sustainable and cohesive vision for the future. 

The Museum welcomes over 2.5 million local, interstate and international visitors annually, and is supported by a thriving and passionate staff, membership, volunteer and education base. Find out more at sea.museum.

About the RoleThe Marketing Content Producer plays a key role in supporting the Museum’s broader marketing content and social media requirements by producing high-quality, platform-native content that drives audience engagement, visitation, and revenue.

Reporting to the Head of Brand and Marketing, this role works closely with the Brand and Marketing team to plan, create and deliver short and medium form content across social media, digital platforms and campaign activity. The position supports both always-on and campaign content, ensuring consistent output across key channels.

The ideal candidate is a practical, hands-on content producer with strong experience creating video, photography and written content for digital platforms. They will be comfortable working in a fast-paced environment, responding to trends, and tailoring content to suit different channels and audiences, while operating within brand, governance and public-sector frameworks.

Please note: This recruitment process is intended to fill both current and future vacancies. While the position on offer is non-ongoing, a merit pool of suitable applicants may be established to fill similar ongoing and non-ongoing positions within the next 18 months.

Key AccountabilitiesUnder limited direction, this position is responsible for delivering the following functions:

• Producing engaging, platform-native content (video, photography and written content) to support marketing campaigns, exhibitions, events and always-on brand activity, exercising sound judgement and creativity.
• Supporting the delivery of the Museum’s social media presence through regular content creation aligned to audience behaviour and platform best practice.
• Capturing and editing short and medium form video and photographic content using in house equipment, approved desktop tools and software.
• Writing clear, compelling and audience-appropriate copy for social media, digital channels and marketing, collateral, ensuring consistency with brand tone and messaging.
• Contributing to content calendars and supporting the delivery of Hub and Hygiene content streams.
• Monitoring content performance and assisting with basic analysis to inform optimisation and future content planning.
• Supporting campaign delivery by producing content assets for use across organic digital channels.
• Working collaboratively with internal stakeholders to identify content opportunities across the Museum’s programs, exhibitions and experiences.
• Ensuring content aligns with brand guidelines, accessibility standards, and applicable public-sector requirements.
• Providing backup content capability to support continuity across marketing and social media channels during peak periods or staff absences.

Selection CriteriaThe successful candidate will demonstrate their capacity against the following:   

Qualifications and/or relevant experience required

Mandatory:

• Demonstrated experience (typically around 3 years or equivalent) in producing digital marketing content for social media and digital platforms, including video, photography and written content.

Desirable:

• Relevant experience in digital content production, social media, marketing or communications, particularly within a cultural, tourism or public-facing organisation.

When applying via our online e-recruitment system, please provide a written application addressing each Selection Criteria. Your current resume is also to be included in your application.

In addition to an application and your resume, the assessment process for this position may also include an interview and referee reports.

Applications Close: 11:30pm AEDT, Sunday 1 March 2026. No Applications will be accepted by mail or email. 

Selection for this position will be made on the basis of relative merit which will be assessed against each item of the selection criteria. Applications that do not address the selection criteria will not be considered for shortlisting by the Selection Panel. As part of the selection process the Selection Panel may invite candidates to undertake online testing, skills-based assessment and provide samples of written work at interview. 

This position is open to all eligible members of the community, and we welcome and encourage applications from people with disability, the LGBTIQ+ communities, from Aboriginal and/or Torres Strait Islander people, and people from culturally and linguistically diverse backgrounds. To be an eligible member of the community, you must be an Australian citizen. Applications may be accepted from Australian permanent residents who are in the process of acquiring Australian citizenship. All employees will be required to satisfactorily complete an Australian Federal Police National Police Check and obtain and maintain a Working with Children Check registration.

What We Offer YouWorking at the Museum offers a stunning office location plus access to a range of benefits including:

• A competitive salary, plus 15.4% superannuation
• Generous leave and flexible working arrangements
• Great training and development opportunities
• Rewards and recognition initiatives
• Our Employee Assistance Program (EAP – a free counselling service for you and your family)
• Wellbeing initiatives including free flu shots and reimbursement for optical
• Staff Regatta – Sailing on the Harbour.