Cultural tourism is a powerful force, attracting visitors driven by a desire for authentic art, culture, study, festivals, and meaningful, memorable experiences. As a result, regional creatives are sitting on a cultural tourism goldmine, but how do we unlock it?
This workshop explores how artists, councils, small business, and organisations can collaborate to create meaningful, market-ready experiences.
This full-day event combines in-depth discussions, hands-on activities, advanced resource sharing, and targeted networking opportunities. Participants will learn how to strategically leverage their unique attributes – including their people, history, traditions, arts, and culture – to create compelling, participatory experiences that resonate deeply with cultural tourists.
It’s designed for creatives and cultural organisations that are ready to move beyond the basics of cultural tourism planning to delve into advanced strategies for engagement, collaboration, and sustainable growth.
Come ready to workshop ideas, refine your offer, and shape the future of cultural tourism in our region.
DOWNLOAD THE PROGRAM GUIDE FOR MORE INFORMATION & OUTCOMES
Who is presenting?
Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist, performer, and filmmaker. Monica has a Masters degree in Screen Arts and Business from AFTRS and was appointed as Australia’s first Creative Industries Business Advisor in 2013. In 2016 Monica founded the social enterprise Creative Plus Business, an organisation dedicated to educating creatives about small business skills, financial literacy and marketing.
What’s Creative Plus Business?
We’re a social enterprise dedicated to educating creative people and arts organisations about business skills. We help through sharing practical knowledge in a fun and irreverent way, and everything we do is designed to help creatives to feel more confident and comfortable about the entrepreneurial aspects of their creative practice. We believe that a bit of naughtiness, tempered with a kind heart and a big dose of professionalism, is the key to helping creative people understand the boring basics of business.
LOCATION:
Wentworth Town Hall – Community Meeting Room
24 Adelaide Street, Wentworth NSW
For more information or accessibility questions contact [email protected].
This workshop is presented by West Darling Arts in partnership with Creative Plus Business.
For more information click here
