Projecting its own obsession with materiality back into its auditoriums, Cannes Film Festival is chiefly concerned with artifice.
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Oscar Wilde could easily have been referring to the Cannes Film Festival when he said, ‘Life imitates Art far more than Art imitates Life.’ Everything here looks and feels like a movie. Everywhere you turn there’s artifice. The red carpet is professionally lit, the extras (crowds) are lined up waiting for ‘action’ and the enormous crew (festival staff) could rival any major studio production.