AFTRS-Australian Film Television and Radio School
About the Course
Making the news for the right reasons!
The media is hungry for great stories and if you know how to approach and win them over, they will share your story with the people you want to hear it.
In this hands-on, interactive one day workshop, you’ll learn how to find your newsworthy angles, the tips and tricks of pitching your story to the media and practice the skills needed to tell your story in concise, compelling and engaging way.
WHAT YOU WILL LEARN ABOUT
What journalists and audiences want from you
Working the news cycle
Understanding Story Formats
Developing positive media relationships
Identifying your key stakeholders and their level of influence
Coming up with newsworthy angles, messages and quotes
Creating a game plan and pitching your story.
ABOUT THE COURSE LECTURER: ANN BUCHNER
Ann Buchner is an award-winning senior journalist, documentary producer and corporate media strategist with over 25 years experience in the Australian media industry. She has tertiary qualifications in Environmental Science and adult learning, training and assessment principals with a Certificate IV in Training Assessment and Education. Ann is regularly engaged as a corporate media and communication strategist and media trainer for many of Australia major corporations, State and Federal Government departments and professional organizations
Have any questions? Please get in touch: firstname.lastname@example.org or 1300 065 281
This course can also be delivered as a tailored course for small groups, so that content can be tailored towards individual company's needs.
Please get in touch with us on 1300 065281 to book.